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Customer Loyalty: How to Earn It, How to Keep It Jill Griffin
Publisher: Wiley

Now, to be clear, there's absolutely nothing wrong customer acquisition. These moms became my support group and this facility that it is spring, the membership manager made it difficult. Ÿ Passives (score 7-8) are satisfied If your goal is to increase customer loyalty and retention, don't rely on your CSI scores or retention rates; instead, try a NPS survey to get a more accurate picture of how many customers would buy from you again versus how many are actively detracting others from ever visiting you in the first place. Mar 31, 2014 - Restaurants can harness these existing activities to make other offerings--such as loyalty programs or promotions--front and center. Jan 15, 2013 - Yesterday, Epson, a supplier of Point-of-Service solutions, announced that it had teamed up with AppCard to make its customer loyalty platform available with its OmniLink smart POS solutions family. 7 days ago - Ÿ Promoters (score 9-10) are loyal enthusiasts who will keep buying and refer others, fueling growth. The good news: retention Those who acquire new customers are rewarded with generous commissions and recognition, whereas the ones working to retain current customers get a lukewarm pat on the back. Sep 24, 2013 - "customer loyalty" When customers are the very blood that keeps your freelancing business alive, how can you make sure that they stay loyal to your brand? May 22, 2014 - But it's actually very simple: if you express loyalty towards your customers, they will be loyal in return. Let's focus on what this gym facility (club) could have done to keep me as a loyal customer. Dec 19, 2013 - Customer Relationships - You may be doing a stellar job of bringing in new customers, but if you're not doing enough to keep those customers, you're just wasting resources. I realize that this facility no longer fits my needs and it is time to move on. Jul 3, 2013 - As previously implied, your most loyal customers (MLCs) will commonly make up a disproportionately large percentage of your yearly profit. May 16, 2014 - Obviously it allowed me to get out of the house and get back in shape, but it also allowed me to meet other mothers with young children. It doesn't have to involve a complex strategy – just a simple intention to make the first move. May 16, 2014 - Our CEO Dax writes about Brick & Mortar survival, The Tipsy Crow in San Diego keeps customers happy with dynamic pricing, and exploring the future of the checkout counter.